Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
181F3E
RGB
24, 31, 62
HSL
229, 44%, 17%
HSB
229, 61%, 24%
CMYK
61, 50, 0, 76
LAB
12, 5, -21
LCH
12, 22, 284
OKLCH
0.25, 0.06, 272
XYZ
2, 2, 5
LUV
12, -3, -19
HWB
229, 9%, 76%
Pantone
5395 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.