Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
18657B
RGB
24, 101, 123
HSL
193, 67%, 29%
HSB
193, 80%, 48%
CMYK
80, 18, 0, 52
LAB
39, -17, -19
LCH
39, 26, 228
OKLCH
0.47, 0.08, 222
XYZ
9, 11, 20
LUV
39, -26, -24
HWB
193, 9%, 52%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.