Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
188AA3
RGB
24, 138, 163
HSL
191, 74%, 37%
HSB
191, 85%, 64%
CMYK
85, 15, 0, 36
LAB
53, -24, -22
LCH
53, 33, 223
OKLCH
0.59, 0.10, 218
XYZ
16, 21, 38
LUV
53, -36, -30
HWB
191, 9%, 36%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.