Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
18CDEB
RGB
24, 205, 235
HSL
189, 84%, 51%
HSB
189, 90%, 92%
CMYK
90, 13, 0, 8
LAB
75, -35, -27
LCH
75, 44, 218
OKLCH
0.78, 0.13, 213
XYZ
37, 50, 86
LUV
75, -54, -38
HWB
189, 9%, 8%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.