Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
1A0616
RGB
26, 6, 22
HSL
312, 63%, 6%
HSB
312, 77%, 10%
CMYK
0, 77, 15, 90
LAB
4, 10, -5
LCH
4, 11, 333
OKLCH
0.17, 0.05, 336
XYZ
1, 0, 1
LUV
4, 4, -3
HWB
312, 2%, 90%
Pantone
Black C
Harmonies
Shades & tints
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