Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
1B294D
RGB
27, 41, 77
HSL
223, 48%, 20%
HSB
223, 65%, 30%
CMYK
65, 47, 0, 70
LAB
17, 4, -25
LCH
17, 25, 279
OKLCH
0.29, 0.07, 266
XYZ
3, 2, 7
LUV
17, -6, -25
HWB
223, 11%, 70%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.