Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1B698B
RGB
27, 105, 139
HSL
198, 67%, 33%
HSB
198, 81%, 55%
CMYK
81, 24, 0, 45
LAB
41, -14, -26
LCH
41, 30, 241
OKLCH
0.49, 0.09, 232
XYZ
10, 12, 26
LUV
41, -26, -34
HWB
198, 11%, 45%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.