Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1C526C
RGB
28, 82, 108
HSL
200, 59%, 27%
HSB
200, 74%, 42%
CMYK
74, 24, 0, 58
LAB
32, -11, -21
LCH
32, 23, 242
OKLCH
0.42, 0.07, 233
XYZ
6, 7, 15
LUV
32, -19, -25
HWB
200, 11%, 58%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.