Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1C5EBC
RGB
28, 94, 188
HSL
215, 74%, 42%
HSB
215, 85%, 74%
CMYK
85, 50, 0, 26
LAB
40, 8, -56
LCH
40, 57, 278
OKLCH
0.50, 0.16, 258
XYZ
14, 12, 49
LUV
40, -20, -80
HWB
215, 11%, 26%
Pantone
541 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.