Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1C8EE8
RGB
28, 142, 232
HSL
206, 82%, 51%
HSB
206, 88%, 91%
CMYK
88, 39, 0, 9
LAB
57, -5, -55
LCH
57, 55, 264
OKLCH
0.63, 0.16, 249
XYZ
25, 25, 80
LUV
57, -33, -84
HWB
206, 11%, 9%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.