Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1D5FC0
RGB
29, 95, 192
HSL
216, 74%, 43%
HSB
216, 85%, 75%
CMYK
85, 51, 0, 25
LAB
41, 9, -58
LCH
41, 58, 278
OKLCH
0.50, 0.17, 259
XYZ
14, 12, 51
LUV
41, -20, -82
HWB
216, 11%, 25%
Pantone
541 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.