Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1D87AE
RGB
29, 135, 174
HSL
196, 71%, 40%
HSB
196, 83%, 68%
CMYK
83, 22, 0, 32
LAB
52, -19, -29
LCH
52, 35, 237
OKLCH
0.58, 0.11, 229
XYZ
17, 21, 43
LUV
52, -34, -41
HWB
196, 11%, 32%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.