Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
1E555B
RGB
30, 85, 91
HSL
186, 50%, 24%
HSB
186, 67%, 36%
CMYK
67, 7, 0, 64
LAB
33, -17, -9
LCH
33, 19, 208
OKLCH
0.42, 0.06, 205
XYZ
6, 8, 11
LUV
33, -21, -9
HWB
186, 12%, 64%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.