Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2162C9
RGB
33, 98, 201
HSL
217, 72%, 46%
HSB
217, 84%, 79%
CMYK
84, 51, 0, 21
LAB
42, 10, -60
LCH
42, 61, 280
OKLCH
0.52, 0.17, 260
XYZ
16, 13, 57
LUV
42, -20, -87
HWB
217, 13%, 21%
Pantone
541 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.