Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
216EC5
RGB
33, 110, 197
HSL
212, 71%, 45%
HSB
212, 83%, 77%
CMYK
83, 44, 0, 23
LAB
45, 2, -53
LCH
45, 53, 272
OKLCH
0.54, 0.15, 255
XYZ
16, 16, 55
LUV
45, -24, -78
HWB
212, 13%, 23%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.