Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
218AB2
RGB
33, 138, 178
HSL
197, 69%, 41%
HSB
197, 81%, 70%
CMYK
81, 22, 0, 30
LAB
53, -19, -30
LCH
53, 35, 238
OKLCH
0.59, 0.11, 229
XYZ
18, 22, 45
LUV
53, -34, -42
HWB
197, 13%, 30%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.