Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
226EBB
RGB
34, 110, 187
HSL
210, 69%, 43%
HSB
210, 82%, 73%
CMYK
82, 41, 0, 27
LAB
45, -1, -48
LCH
45, 48, 268
OKLCH
0.53, 0.14, 253
XYZ
15, 15, 49
LUV
45, -24, -70
HWB
210, 13%, 27%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.