Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
228FE3
RGB
34, 143, 227
HSL
206, 78%, 51%
HSB
206, 85%, 89%
CMYK
85, 37, 0, 11
LAB
57, -7, -52
LCH
57, 52, 262
OKLCH
0.63, 0.16, 248
XYZ
24, 26, 76
LUV
57, -33, -79
HWB
206, 13%, 11%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.