Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
231FD1
RGB
35, 31, 209
HSL
241, 74%, 47%
HSB
241, 85%, 82%
CMYK
83, 85, 0, 18
LAB
27, 51, -89
LCH
27, 103, 300
OKLCH
0.42, 0.25, 269
XYZ
13, 6, 61
LUV
27, -7, -100
HWB
241, 12%, 18%
Pantone
2685 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.