Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
23301B
RGB
35, 48, 27
HSL
97, 28%, 15%
HSB
97, 44%, 19%
CMYK
27, 0, 44, 81
LAB
18, -9, 12
LCH
18, 15, 129
OKLCH
0.29, 0.04, 134
XYZ
2, 3, 1
LUV
18, -5, 11
HWB
97, 11%, 81%
Pantone
Black C
Harmonies
Shades & tints
Similar named colors
Browse every named green on shades of green, or all families on colors.