Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
23909E
RGB
35, 144, 158
HSL
187, 64%, 38%
HSB
187, 78%, 62%
CMYK
78, 9, 0, 38
LAB
54, -27, -17
LCH
54, 32, 211
OKLCH
0.60, 0.09, 208
XYZ
17, 23, 36
LUV
54, -38, -20
HWB
187, 14%, 38%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.