Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
23B8FF
RGB
35, 184, 255
HSL
199, 100%, 57%
HSB
199, 86%, 100%
CMYK
86, 28, 0, 0
LAB
70, -19, -46
LCH
70, 50, 247
OKLCH
0.74, 0.15, 237
XYZ
36, 42, 101
LUV
70, -45, -71
HWB
199, 14%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.