Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2456A2
RGB
36, 86, 162
HSL
216, 64%, 39%
HSB
216, 78%, 64%
CMYK
78, 47, 0, 36
LAB
36, 5, -47
LCH
36, 47, 276
OKLCH
0.46, 0.13, 259
XYZ
11, 10, 35
LUV
36, -17, -65
HWB
216, 14%, 36%
Pantone
541 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.