Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2483F2
RGB
36, 131, 242
HSL
212, 89%, 55%
HSB
212, 85%, 95%
CMYK
85, 46, 0, 5
LAB
54, 4, -64
LCH
54, 65, 274
OKLCH
0.62, 0.19, 256
XYZ
25, 23, 87
LUV
54, -28, -99
HWB
212, 14%, 5%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.