Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
249AC4
RGB
36, 154, 196
HSL
196, 69%, 45%
HSB
196, 82%, 77%
CMYK
82, 21, 0, 23
LAB
59, -21, -31
LCH
59, 38, 236
OKLCH
0.64, 0.12, 228
XYZ
22, 27, 56
LUV
59, -39, -45
HWB
196, 14%, 23%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.