Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
24BADB
RGB
36, 186, 219
HSL
191, 72%, 50%
HSB
191, 84%, 86%
CMYK
84, 15, 0, 14
LAB
69, -30, -28
LCH
69, 41, 223
OKLCH
0.73, 0.12, 218
XYZ
31, 41, 73
LUV
69, -48, -39
HWB
191, 14%, 14%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.