Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
24BBD3
RGB
36, 187, 211
HSL
188, 71%, 48%
HSB
188, 83%, 83%
CMYK
83, 11, 0, 17
LAB
69, -32, -23
LCH
69, 40, 216
OKLCH
0.73, 0.12, 212
XYZ
30, 41, 68
LUV
69, -49, -31
HWB
188, 14%, 17%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.