Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
25002F
RGB
37, 0, 47
HSL
287, 100%, 9%
HSB
287, 100%, 18%
CMYK
21, 100, 0, 82
LAB
5, 25, -22
LCH
5, 33, 319
OKLCH
0.19, 0.09, 318
XYZ
1, 1, 3
LUV
5, 5, -12
HWB
287, 0%, 82%
Pantone
5395 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.