Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
252A77
RGB
37, 42, 119
HSL
236, 53%, 31%
HSB
236, 69%, 47%
CMYK
69, 65, 0, 53
LAB
21, 19, -46
LCH
21, 50, 293
OKLCH
0.33, 0.13, 274
XYZ
5, 3, 18
LUV
21, -5, -51
HWB
236, 15%, 53%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.