Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
25526A
RGB
37, 82, 106
HSL
201, 48%, 28%
HSB
201, 65%, 42%
CMYK
65, 23, 0, 58
LAB
33, -10, -19
LCH
33, 21, 242
OKLCH
0.42, 0.06, 234
XYZ
6, 7, 15
LUV
33, -17, -23
HWB
201, 15%, 58%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.