Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
266F75
RGB
38, 111, 117
HSL
185, 51%, 30%
HSB
185, 68%, 46%
CMYK
68, 5, 0, 54
LAB
43, -22, -10
LCH
43, 24, 206
OKLCH
0.50, 0.07, 203
XYZ
10, 13, 19
LUV
43, -28, -11
HWB
185, 15%, 54%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.