Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
271F3E
RGB
39, 31, 62
HSL
255, 33%, 18%
HSB
255, 50%, 24%
CMYK
37, 50, 0, 76
LAB
14, 10, -19
LCH
14, 21, 299
OKLCH
0.27, 0.06, 294
XYZ
2, 2, 5
LUV
14, 1, -18
HWB
255, 12%, 76%
Pantone
5395 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.