Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
2759CB
RGB
39, 89, 203
HSL
222, 68%, 47%
HSB
222, 81%, 80%
CMYK
81, 56, 0, 20
LAB
40, 17, -65
LCH
40, 67, 285
OKLCH
0.50, 0.19, 263
XYZ
15, 12, 58
LUV
40, -17, -92
HWB
222, 15%, 20%
Pantone
541 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.