Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
277AAE
RGB
39, 122, 174
HSL
203, 63%, 42%
HSB
203, 78%, 68%
CMYK
78, 30, 0, 32
LAB
48, -11, -35
LCH
48, 37, 252
OKLCH
0.55, 0.11, 241
XYZ
15, 17, 43
LUV
48, -28, -51
HWB
203, 15%, 32%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.