Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
28264A
RGB
40, 38, 74
HSL
243, 32%, 22%
HSB
243, 49%, 29%
CMYK
46, 49, 0, 71
LAB
17, 9, -22
LCH
17, 24, 292
OKLCH
0.29, 0.06, 284
XYZ
3, 2, 7
LUV
17, -1, -24
HWB
243, 15%, 71%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.