Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
285156
RGB
40, 81, 86
HSL
187, 37%, 25%
HSB
187, 53%, 34%
CMYK
53, 6, 0, 66
LAB
32, -14, -8
LCH
32, 16, 209
OKLCH
0.41, 0.05, 206
XYZ
5, 7, 10
LUV
32, -17, -8
HWB
187, 16%, 66%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.