Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
289CA9
RGB
40, 156, 169
HSL
186, 62%, 41%
HSB
186, 76%, 66%
CMYK
76, 8, 0, 34
LAB
59, -29, -16
LCH
59, 33, 210
OKLCH
0.64, 0.10, 206
XYZ
20, 27, 42
LUV
59, -41, -20
HWB
186, 16%, 34%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.