Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
28A5CD
RGB
40, 165, 205
HSL
195, 67%, 48%
HSB
195, 80%, 80%
CMYK
80, 20, 0, 20
LAB
63, -24, -31
LCH
63, 39, 232
OKLCH
0.67, 0.12, 225
XYZ
25, 32, 63
LUV
63, -41, -44
HWB
195, 16%, 20%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.