Psychology
Cyan reads as cool, clean, and slightly clinical — the color of clear water, ice, and sterile environments. Calming without the gravity of deep blue.
Meaning
Associated with technology, communication, and freshness. It's one of the four process inks, indirectly tying it to printing, screens, and infrastructure visuals.
Applications
Strong choice for tech, healthcare, and wellness products. Use bright cyan sparingly — it can overpower neighboring hues.
Conversion
HEX
28AF98
RGB
40, 175, 152
HSL
170, 63%, 42%
HSB
170, 77%, 69%
CMYK
77, 0, 13, 31
LAB
64, -41, 1
LCH
64, 41, 178
OKLCH
0.68, 0.12, 178
XYZ
22, 33, 35
LUV
64, -49, 9
HWB
170, 16%, 31%
Pantone
7717 C
Harmonies
Shades & tints
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