Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
28C0FA
RGB
40, 192, 250
HSL
197, 95%, 57%
HSB
197, 84%, 98%
CMYK
84, 23, 0, 2
LAB
72, -24, -40
LCH
72, 47, 239
OKLCH
0.76, 0.14, 230
XYZ
37, 45, 97
LUV
72, -48, -61
HWB
197, 16%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.