Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
293B84
RGB
41, 59, 132
HSL
228, 53%, 34%
HSB
228, 69%, 52%
CMYK
69, 55, 0, 48
LAB
27, 13, -44
LCH
27, 46, 286
OKLCH
0.38, 0.12, 269
XYZ
7, 5, 22
LUV
27, -8, -55
HWB
228, 16%, 48%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.