Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
298BB5
RGB
41, 139, 181
HSL
198, 63%, 44%
HSB
198, 77%, 71%
CMYK
77, 23, 0, 29
LAB
54, -18, -31
LCH
54, 35, 240
OKLCH
0.60, 0.11, 231
XYZ
18, 22, 47
LUV
54, -34, -44
HWB
198, 16%, 29%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.