Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
299BBB
RGB
41, 155, 187
HSL
193, 64%, 45%
HSB
193, 78%, 73%
CMYK
78, 17, 0, 27
LAB
59, -24, -26
LCH
59, 35, 228
OKLCH
0.64, 0.11, 222
XYZ
22, 27, 51
LUV
59, -39, -36
HWB
193, 16%, 27%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.