Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2A707B
RGB
42, 112, 123
HSL
188, 49%, 32%
HSB
188, 66%, 48%
CMYK
66, 9, 0, 52
LAB
43, -20, -13
LCH
43, 24, 213
OKLCH
0.51, 0.07, 210
XYZ
10, 14, 21
LUV
43, -27, -15
HWB
188, 16%, 52%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.