Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2B77A7
RGB
43, 119, 167
HSL
203, 59%, 41%
HSB
203, 74%, 65%
CMYK
74, 29, 0, 35
LAB
47, -11, -33
LCH
47, 35, 251
OKLCH
0.55, 0.10, 241
XYZ
15, 16, 39
LUV
47, -27, -47
HWB
203, 17%, 35%
Pantone
316 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.