Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2B87A5
RGB
43, 135, 165
HSL
195, 59%, 41%
HSB
195, 74%, 65%
CMYK
74, 18, 0, 35
LAB
52, -20, -24
LCH
52, 31, 231
OKLCH
0.58, 0.10, 224
XYZ
16, 21, 39
LUV
52, -33, -33
HWB
195, 17%, 35%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.