Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2BB7C4
RGB
43, 183, 196
HSL
185, 64%, 47%
HSB
185, 78%, 77%
CMYK
78, 7, 0, 23
LAB
68, -34, -18
LCH
68, 38, 208
OKLCH
0.71, 0.11, 205
XYZ
28, 38, 58
LUV
68, -48, -22
HWB
185, 17%, 23%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.