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Espresso

#2C0D02

A deep, moderate espresso — sophisticated balance of hue and saturation that conveys composure and subtle refinement, well-suited to modern, minimalist design.

Psychology

Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.

Meaning

Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.

Applications

Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.

Conversion

HEX
2C0D02
RGB
44, 13, 2
HSL
16, 91%, 9%
HSB
16, 95%, 17%
CMYK
0, 70, 95, 83
LAB
8, 16, 11
LCH
8, 19, 35
OKLCH
0.21, 0.06, 43
XYZ
1, 1, 0
LUV
8, 14, 6
HWB
16, 1%, 83%
Pantone
Black C

Harmonies

Analogous
Complementary
Split Complementary
Triadic
Tetradic
Square

Shades & tints

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