Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2C415A
RGB
44, 65, 90
HSL
213, 34%, 26%
HSB
213, 51%, 35%
CMYK
51, 28, 0, 65
LAB
27, -3, -18
LCH
27, 18, 262
OKLCH
0.37, 0.05, 253
XYZ
5, 5, 10
LUV
27, -9, -21
HWB
213, 17%, 65%
Pantone
534 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.