Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
2CA8BC
RGB
44, 168, 188
HSL
188, 62%, 45%
HSB
188, 77%, 74%
CMYK
77, 11, 0, 26
LAB
63, -29, -20
LCH
63, 36, 215
OKLCH
0.67, 0.11, 211
XYZ
24, 32, 53
LUV
63, -43, -27
HWB
188, 17%, 26%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.